Original 1970-1971 Warner Bros. Promotional Materials for the Grateful Dead's Workingman's Dead and Skull and Roses Releases
A fascinating set of Warner Bros. Marketing Materials on the Grateful Dead!
Includes "Circular" vol 2, no 10 from May 15, 1970, and "A Letter From Mom" about how proud Warner Bros. is of the Grateful Dead's new LP, Workingman's Dead.
Also includes a 3-page Marketing Brief from Ed Rosenblatt on Warner Brothers Records, Inc., stationery from September 28, 1971, on the marketing plans for the Grateful Dead's new LP, Skull and Roses (Grateful Dead).
These marketing materials detail Warner Bros. marketing plans for "Grateful Dead Month" in 1971, including decals, posters, dealer ads, radio spots, order forms, patches, baseball shirt displays, LP slicks, radio spot scripts, radio advertising buys, etc. Also includes David Hughes' proposal for Grateful Dead Month at Tower Records in San Francisco and Sacramento.